The starting point of the conversation was stating the fact that most hotels can no longer rely on room revenues only to optimize financial performance. Experiential travel is also demanding hotels to be more creative with what is offered outside of the bedroom.
The renown hospitality industry professionals Jay Stein, CEO Dream Hotel Group; Michael Manz, Founder & Managing Partner, Swiss Hospitality; Marco P. Nijhof, Group Director of Hospitality & Guest Experience, Value Retail Management; Ronit Copeland, Managing Director, Copeland Hospitality addressed the complex topic of how to best optimise the non-revenue generating spaces. Recommendations have been raised on what hotels can learn from the retail sector, looking at measuring revenue per sqm, co-branding with fashion and retail brands. Another thread of the talks was how the creation of foodtainment spaces as dining & nightlife attractions can contribute to the revenues outside the bedroom.
Watch the recorded panel session 'Seeing the Bigger Picture: How to Maximise Revenue Beyond the Bedroom':
For more information on IHIF
We are pleased to announce that Alejandra Resa Abad has joined RLA Global as Director, effective March 25, 2026. This appointment reflects both the firm's growing presence in the Middle East and the expanding international scope of its advisory services. Read more
We are pleased to announce that Alejandra Resa Abad has joined RLA Global as Director, effective March 25, 2026. This appointment reflects both the firm's growing presence in the Middle East and the expanding international scope of its advisory services. Read more
RLA Global participated in the R&R Forum 2026 Advisory Board meeting in London, where leaders from across the Leisure hospitality and Residential real estate sectors met to discuss the direction of the upcoming Forum. Read more
RLA Global participated in the R&R Forum 2026 Advisory Board meeting in London, where leaders from across the Leisure hospitality and Residential real estate sectors met to discuss the direction of the upcoming Forum. Read more
Many travellers now expect hotels to support their fitness, recovery, sleep and nutrition goals. This is changing how hospitality brands design spaces, deliver services and shape the guest experience. Read more
Many travellers now expect hotels to support their fitness, recovery, sleep and nutrition goals. This is changing how hospitality brands design spaces, deliver services and shape the guest experience. Read more
Operational audits can be a powerful diagnostic tool for hotel and resort owners seeking to improve property performance. But if done the wrong way, they remain expensive exercises that deliver little value. In this article, we look at what audits should assess, how they should be planned and executed, and how findings can be put to work effectively. Read more
Operational audits can be a powerful diagnostic tool for hotel and resort owners seeking to improve property performance. But if done the wrong way, they remain expensive exercises that deliver little value. In this article, we look at what audits should assess, how they should be planned and executed, and how findings can be put to work effectively. Read more
Sign up for our Newsletter
